What do buyers want to see on property details?

An independent online consumer survey found that when people were asked which types of information they would find most useful on estate agents’ property details, over half (52%) selected street maps and 63% chose floorplans. Thanks to Google and various property portals, maps are automatically added to most properties online but floorplans require effort and knowledge on the part of an agent.

in May 2010, Metropix (supplier of plans and maps) sampled 250 properties on the market and found that only 51% had floor plans. This figure is up from 25% in the same study 18 months previously, so some agents have listened to what the public want.

Properties with floorplans receive, on average, 30% more clicks on property websites than those without.

 Madison Oakley are an independent estate agent and letting agent in Bath. We are a small director led firm with over 50 years combined local experience.To find out more about us, do visit our website. We would always be delighted to receive comments via our blog or do feel free to call us on 01225 466525.